Tea Market Competitiveness: Strategies Leading to Success in a Saturated Marketplace The global tea market is poised for significant growth over the next decade, with projections indicating an increase from approximately USD 20.4 billion in 2024 to around USD 35.6 billion by 2034. This remarkable growth trajectory reflects the rising demand for tea across various regions and consumer segments. The expansion is driven by several factors, including health consciousness...
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