According to a new report by UnivDatos Market Insights, the India Mental Health Market is expected to reach USD ~XX billion by 2032 by growing at a CAGR of ~28.6%. Mental health has emerged as a very crucial aspect in the global society, and this has affected India in equal measure. Over 1.4 billion people in India are now struggling with mental health problems and disorders because of the trend of urbanization, increasing stress levels, income inequality, and the aftermath of the COVID-19 pandemic. The NMHS states that 13.8% of the population in India has one or the other mental health disorders and WHO statistics suggest that India has 14.8% of the global Mental health disorder’s proportion.

Despite escalating mental health disorders in the country, India has a relatively emerging mental health market with inadequate infrastructure, human resources, and awareness. But there is a great opportunity in this market as many industries are investing more, government support, and advanced technology in digital health. The following article focuses on the market for mental health services in India at present, the main problems, trends, and further prospects for market participants.

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Trends in the Market of Mental Health

Digital Mental Health Solutions: The new market of mental health has been brought about by technological advancements, particularly with digital health platforms in India. Online consultations, online counseling, and mental health applications are on the rise especially in the period and after COVID-19. Such technologies are effective as they allow people to seek the help of mental health workers more discretely and do not have time, distance, and location constraints to address. Consultancy firms in India such as Practo, YourDost, and Wysa are at the forefront of providing artificial intelligence-based mental health support services, virtual therapy sessions, and self-care solutions. As the number of people seeking help for their mental health issues online increases in the future this segment is likely to expand.

Corporate Mental Health Programs: As corporate India wakes up to the reality that the health of their employees’ minds also matters, more and more organizations are adding mental health programs to the list of employee health and welfare policies. Major industries, especially corporate industries including IT, BFSI and Healthcare Industries have also started providing mental health assistance where they are providing counseling facilities, stress management sessions, and mental health applications. This growing trend is testimony to a welcome change in organizational culture, which recognizes the fact that worker productivity is dependent on his/her mental health of the organization.

Integration of Mental Health into Primary Care: To overcome the deficiency of mental health treatments available to people in India, the provision of mental health services through primary care settings is gradually becoming part of the country’s health care system. WHO Mental Health Action Plan promotes the provision of mental health care at the community level so that general practitioners and primary care physicians receive education in dealing with mental health disorders. Currently, there are initiatives in some parts of India to implement routine mental health assessment and treatment services in primary health care centers, particularly in rural settings. This approach seems to be a good avenue for developing mental health care services among the people.

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Conclusion

The Indian mental health market is poised at a precipice, with greater awareness, added demand, and the introduction of qualitative services and solutions. Of course, the market for mental health services is not free from various challenges, for example: The issue of stigma, shortage of employees, and a lack of physical infrastructure, but the development opportunities are boundless. The new developments in this area that can be regarded as friendly trends are the digital health platforms, corporate wellness programs, and the mental health’s integration into primary care settings.