The Mobility as a Service (MaaS) Market – Seamless Journey Planning and Ticketing
Mobility as a Service (MaaS) integrates various forms of transportation services into a single mobility platform accessible on demand. MaaS enables users plan, book, and pay for their trips across multiple modes of transport through a single app.
MaaS helps overcome the limitations of traditional private and public transport by providing on-demand access through subscriptions and pay-as-you-go models. MaaS utilizes an intelligent technological platform to connect transportation service providers and commuters. It combines offerings from public transit agencies and private transport operators into a unified platform providing universal mobility access.
- North America MaaS Market By Type - Ride-hailing, carsharing, micro mobility, public transport
- North America MaaS By Service Type - E-hailing, car rental, bus sharing, metro and train
- North America MaaS By Business Model - B2B and B2C
- North America MaaS By Platform - iOS, Android
- North America MaaS Market - Second largest after Europe, driven by partnerships between transit agencies and operators.
- Trip planning and comparison of different transport options
- Booking and electronic ticketing for trips spanning various modes
- Single payment interface through mobility accounts
- Real-time information on delays, disruptions, arrivals/departures
- Personalized recommendations and incentives for sustainable transport
The major business models in the MaaS ecosystem are:
- Global MaaS Market By Type - Ride-hailing, car leasing, public transport, micro mobility
- Global MaaS By Service Type - E-hailing, carsharing, bikesharing, bus service
- Global MaaS By Business Model - B2C, B2B, B2I
Significant growth expected in North America, Europe and Asia Pacific. Global platforms emerging. Driven by urbanization, greener transport, and technology.
The key components of MaaS platforms include:
- APIs and SDKs to integrate data from diverse transit systems
- Mobile apps for end users with journey planning and booking capabilities
- Cloud-based backend framework for managing transactions and services
- Digital mobility wallets supporting various payment methods
- Big data analytics on commuting patterns and transport demand
The major transport types covered under MaaS are:
- Public transit services like buses, trains, metros, and local transportation
- Ride-hailing services through companies like Uber, Lyft, Ola, Grab
- Bike, scooter and car sharing services like Lime, Mobike, Zipcar
- Car rental, limousine and chauffeur driven services
- Air travel services
Europe is currently leading the MaaS market supported by sustainable mobility initiatives in Nordic countries and the UK. The Asia Pacific region will witness accelerated growth in the coming years driven by developments in smart transportation infrastructure. Growing urbanization, increasing smartphone penetration, and a young tech-savvy population will propel MaaS adoption across APAC.
Some of the major players operating in the global MaaS market include MaaS Global, Moovit, Citymapper, SkedGo, Moovel, Splyt, Transit, Lyft, and Uber. Leading automotive companies like Toyota, Volkswagen, and BMW have also forayed into MaaS through strategic partnerships and investments in mobility platform providers.
As MaaS paves the way for more integrated, efficient, and intelligent mobility, the market is poised for robust growth worldwide. Seamless connectivity between public transit and private transport networks will be vital. Policy and regulatory support for facilitating aggregated mobility platforms will further accelerate the adoption of MaaS globally.
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