The global wireless power bank market was valued at approximately USD 1.5 billion in 2022 and is projected to expand at a compound annual growth rate (CAGR) of 5.8% from 2023 to 2031, reaching an estimated USD 2.4 billion by the end of 2031. This growth trajectory underscores the increasing importance and adoption of wireless power banks, driven by the rising use of electronic devices such as smartphones, tablets, and laptops worldwide. Additionally, the demand is particularly high in regions experiencing electricity shortages, making wireless power banks an essential accessory for maintaining connectivity.
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Market Introduction
Wireless power banks are portable devices that offer the convenience of charging without the need for cables. These power banks are increasingly popular among the younger generation, who frequently use electronic gadgets and prefer easy-to-use, portable charging solutions. Wireless power banks are especially useful during travel, with various types including magnetic power banks, portable phone chargers, laptop power banks, WiFi power banks, and solar phone chargers. Most of these power banks utilize lithium-ion or lithium polymer batteries, known for their efficiency and durability.
Increase in Adoption of Electronic Gadgets Fueling Market Growth
The global proliferation of mobile devices such as smartphones, smartwatches, laptops, and tablets is a significant driver of the wireless power bank market. These devices require regular charging to function, and wireless power banks provide a convenient solution, especially in scenarios where traditional charging methods are not feasible. The rise in urban populations and disposable incomes in developing countries has led to increased ownership of multiple mobile devices per household, further boosting the demand for wireless power banks.
Rise in Demand for Wireless Charging
Workplaces globally are increasingly adopting wireless charging solutions to power mobile devices, a trend that has been accelerated by the rise of remote work following the COVID-19 pandemic. Wireless power banks are favored for their higher functionality and efficiency compared to traditional charging methods. The implementation of 5G technology, which offers greater speed and bandwidth, is reducing the battery life of devices, thus increasing the reliance on efficient wireless charging solutions like power banks.
Lithium-ion Batteries Leading the Market
Lithium-ion batteries dominate the wireless power bank market due to their high power density and affordability. These batteries are preferred for power banks with capacities exceeding 10,000 mAh, as they offer longer charging spans and higher efficiency. Additionally, lithium-ion batteries require lower maintenance, exhibit less self-discharge, and provide higher energy density compared to lithium polymer batteries.
Conversely, the lithium polymer segment is expected to grow significantly due to its robustness, less combustible nature, and flexibility. Lithium polymer batteries are lightweight and moldable, making them suitable for a variety of applications and further driving their adoption in the wireless power bank market.
Regional Outlook
Asia Pacific is poised to record significant growth in the wireless power bank market from 2023 to 2031, driven by increasing urban populations, the rising adoption of mobile devices, and higher internet penetration. India, in particular, stands out as a key market due to the surge in smartphone sales and the availability of affordable portable power banks.
In North America, the market is anticipated to grow steadily, supported by the widespread use of smartphones and substantial investments in the research and development of new products. This region's focus on technological innovation and consumer demand for advanced charging solutions is expected to sustain market growth.
Analysis of Key Players
The wireless power bank market features several prominent players, including Samsung, Octell, Kenu, Energous Corporation, Intex Technologies, Aukey, Xiaomi, Zagg Inc., Xtorm, and Benks. These companies are heavily investing in the research and development of products that offer super-fast charging capabilities to cater to the evolving needs of consumers.
Each key player has been profiled based on company overview, financial performance, business strategies, product portfolio, business segments, and recent developments. Notable advancements include Energous Corporation's partnership with InnoTractor in April 2023 to integrate and deploy PowerBridge technology and IoT Pixel tags, offering enhanced mobility and sustainability solutions. In November 2022, Inbase introduced three new travel-friendly wireless fast-charging power banks, while Anker launched the 737 Power Bank in August 2022, featuring a 140W power output and a 24,000 mAh battery.
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