The global body mist market is anticipated to witness steady growth, with a projected 5% value compound annual growth rate (CAGR) from 2022 to 2032. In 2022, the market size is estimated to reach US$ 6 billion, marking an expansion. With robust demand worldwide, fueled by their lighter and gentler nature compared to traditional fragrances, the body mist market is forecasted to escalate to US$ 8.95 billion by 2032.

Body mists, diluted forms of body fragrances, offer a lighter scent profile and are more fleeting compared to traditional perfumes. Typically lasting over three hours before dissipating, users may need to reapply to maintain the aroma. Nevertheless, they excel in layering fragrances and are cost-effective due to their lower concentration of scent oils, making them an ideal choice for masking odors and enhancing personal fragrance.

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As awareness about health and skincare grows, there's a rising opposition to synthetic chemicals due to their association with various skin issues and allergies. In response, there's a surge in the popularity of natural body mists crafted from pure plant extracts, wood essences, and other natural sources.

These chemical-free, organic body mists offer gentle care for the skin, unlike conventional deodorants, leading to a more comfortable and refreshing experience for consumers.

The increasing global demand for organic body mists is a key driver propelling the growth of the body mist market. With their numerous benefits, it's anticipated that the global market for body mists will continue to expand significantly in the forecast period.

Online Shopping Trend Propels Global Demand for Body Mists

The surge in online shopping habits, especially among millennials, is reshaping the global market demand for body mists. With a penchant for exploring new brands and concepts online, millennials are driving the popularity of scent items and contributing to the market's growth.

Online retailers are capitalizing on this trend by offering enticing discounts and coupons, further fueling consumer interest in body mists. As millennials increasingly curate fragrance collections and experiment with blending different scents, the body mist industry is poised for sustained growth in the foreseeable future.

Key Companies Profiled

• Victoria’s Secret
• Bath & Body Works
• Giorgio Armani,
• Christian Dior
• The Body Shop
• Estée Lauder Companies Inc.
• Kenneth Cole Productions
• Marks and Spencer Group plc.
• Moschino

Impact of Synthetic Chemicals and Rapid Evaporation on Perfume Market Growth

The declining popularity of body mists can be attributed to their high evaporation rate and reliance on synthetic chemicals. With low essential oil concentrations and high alcohol content, these mists lose their scent rapidly after application.

The Environment Working Group (EWG) highlights the presence of hazardous synthetic compounds, particularly petrochemicals, in many body perfumes and fragrances, excluding natural essences. This revelation has spurred consumer awareness, leading to anticipated constraints on the market expansion for body mists.

These factors, including the use of synthetic chemicals and the high evaporation rate of perfumes, are likely to hinder the growth of the body mist market from 2022 to 2032.

Competitive Analysis:

• In 2022, Victoria's Secret & Co. released its newest fragrance, Bare Eau de Parfum, a smell that adapts to the wearer's bodily chemistry. The first fragrance to employ Cryptosym on the market is called Bare, and according to Victoria's Secret, it "can encrypt scent formulas." Additionally, it has a unique combination of musks.
• J'Adore Parfum D'Eau, Dior's first ever water-based and alcohol-free fragrance, was unveiled in 2022. Charlize Theron will serve as the face of the advertising campaign. A significant amount of floral oils and water are blended together under great pressure in this proprietary nano-emulsion method to create the revolutionary recipe that the premium cosmetic brand has declared.

Key Segments Covered in the Body Mist Market Report

• By Gender Type :
• Female
• Male
• Unisex
• By Skin Type :
• Sensitive
• Oily
• Normal
• Dry
• Combination
• By Scent Family :
• Floral
• Fruity
• Fresh
• Warm
• Woody & Earthy
• By Distribution Channel :
• Newbuild
• Retrofits
• By Region :
• North America
• Latin America
• Europe
• CIS & Russia
• Japan
• APEJ
• Middle East Africa

Read More: https://www.factmr.com/report/165/body-mist-market

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