The digital inks market has experienced substantial growth in recent years, driven by the increasing demand for digital printing technology in various industries. Digital inks are specially formulated inks that are used in digital printing processes, including inkjet printing and digital textile printing. These inks offer several advantages over traditional inks, such as faster printing speeds, enhanced color accuracy, and improved durability. As a result, they have gained widespread adoption across sectors like advertising, packaging, textiles, and ceramics.

The global digital inks market is projected to grow from USD 2.71 Billion in 2018 to USD 4.17 Billion by upcoming years, at a CAGR of 9.1%. The growth in the demand for digitally printed soft signage is driving the market for digital inks. In addition, the extensive use of digital inks in ceramics printing has created a high demand for digital inks for use in the application. Packaging is the fastest-growing segment of the digital inks market, owing to the high demand for digital inks for label printing.

Browse 192 market data Tables and 29 Figures spread through 164 Pages and in-depth TOC on “Digital Inks Market by Formulation (Solvent-Based, Water-Based, UV-Cured), Application (Advertising & Promotion, Ceramic Tiles Printing, Clothing & Household Textiles, Packaging, Glass Printing), Substrate, and Region – Global Forecast to 2023”

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Digital Inks Market Key Players

Key players in the digital inks market include Sun Chemical (US), INX International Ink (US), Toyo Ink SC Holdings Co. (Japan), JK Group (Italy), and Nazdar Company (US), among others.

Sun Chemical is a subsidiary of the DIC Group. The company has more than 300 manufacturing, sales, and service locations in Europe, Asia, and the Americas. It is the world’s largest producer of printing inks and pigments. The company provides polymers, liquid compounds, solid compounds, application materials, and fine chemicals. Its products are sold under the Sun Chemical, Kohl & Madden, US Ink, and Coates brands.

One of the key factors fueling the growth of the digital inks market is the rising demand for digital textile printing. Digital textile printing allows for on-demand printing, customization, and reduced waste compared to conventional printing methods. It enables manufacturers to quickly produce small batches or individual prints, catering to the growing trend of personalization in the fashion and home decor industries. Digital inks, with their vibrant colors, high color gamut, and excellent color fastness, are essential components in achieving superior print quality in digital textile printing.

In the packaging industry, digital inks are playing a crucial role in meeting the demand for flexible packaging and short print runs. With the rise of e-commerce and the need for visually appealing packaging designs, brand owners are increasingly turning to digital printing. Digital inks offer excellent adhesion to a wide range of substrates, including plastics, films, and paper, making them suitable for various packaging applications. Furthermore, digital printing allows for variable data printing, enabling unique coding, serialization, and customization, which are important for anti-counterfeiting and brand protection.

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The advertising industry is another significant consumer of digital inks. Large-format printing for outdoor and indoor advertising requires high-quality prints with vivid colors and excellent durability. Digital inks, with their UV resistance and weather resistance properties, ensure that prints remain vibrant and attractive even in challenging environmental conditions. Moreover, the ability of digital printers to print on a variety of substrates, such as vinyl, fabrics, and rigid materials, offers versatility to advertisers in creating eye-catching displays and signage.

In the ceramics industry, digital inks have revolutionized the process of tile printing. Traditional screen printing methods have limitations in terms of design complexity and color variations. Digital inkjet printing allows for intricate designs, smooth gradients, and unlimited color possibilities, opening up new creative opportunities for ceramic manufacturers. Additionally, digital inks enable the production of short runs and custom designs, reducing inventory costs and waste.

The growth of the digital inks market is also driven by technological advancements in ink formulation. Manufacturers are investing in research and development to create inks with improved properties, such as higher durability, faster drying time, and lower environmental impact. The development of eco-friendly and low VOC (volatile organic compound) inks is gaining momentum, driven by the increasing focus on sustainability and regulations on hazardous substances.

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Based on application, the advertising & promotion segment is estimated to be the largest application segment

Based on application, the advertising & promotion segment is estimated to be the largest application segment of the digital inks market in 2018. This large share can be attributed to the rising demand for digital inks in Point-of-Sale (PoS) displays, Point-of-Purchase (PoP) displays, and other digital soft signage printing in the retail end-use market.

The digital inks market in Asia Pacific is expected to witness the highest growth during the forecast period.

China is the largest consumer of digital inks in the Asia Pacific region. The growth of the retail sector in China will drive the demand for digital inks in the country, especially in the advertising & promotion application segment. There has been growth in retail subsectors such as cosmetics, jewelry, sport and leisure articles, cars, furniture, communication devices, household appliances, and consumer electronics.