Card Market Strengthens with Growing Demand for Gift Cards & Prepaid Payment Solutions

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The global card market is experiencing significant growth, driven by the increasing adoption of various card types across multiple sectors. In 2023, the market was valued at approximately USD 12.37 billion and is projected to reach USD 22.80 billion by 2031, exhibiting a compound annual growth rate (CAGR) of 8.05% during the forecast period from 2024 to 2031.

Read Complete Report Details : https://www.kingsresearch.com/card-market-573

Market Segmentation:

  1. By Type:

    1. Financial Cards: Credit and debit cards facilitating financial transactions.

    2. Retail & Gas Cards: Cards issued by retailers or gas stations for purchases and loyalty programs.

    3. Transportation Cards: Used for fare payments in public transit systems.

    4. Gift Cards: Preloaded cards for gifting purposes.

    5. Government/Health Care Cards: Issued for accessing government services or healthcare benefits.

    6. Others: Includes membership cards, access control cards, etc.

  2. By Material:

    1. Plastic: Traditional material used for most cards due to its durability and cost-effectiveness.

    2. Metal: Premium cards often made of metal, offering enhanced durability and a premium feel.

Regional Insights:

  1. North America: Dominates the market due to high adoption of financial cards and advanced payment infrastructure.

  2. Europe: Significant growth driven by the widespread use of transportation and financial cards.

  3. Asia-Pacific: Rapid expansion attributed to increasing urbanization and adoption of cashless payment methods.

  4. Latin America: Growing market with rising use of financial and retail cards.

  5. Middle East & Africa: Emerging market with potential growth in government and healthcare card adoption.

Key Market Drivers:

  1. Digital Payment Adoption: The shift towards cashless transactions is boosting the demand for various types of cards.

  2. Technological Advancements: Innovations such as contactless payments and enhanced security features are propelling market growth.

  3. Economic Growth: Rising consumer spending and improved access to banking services contribute to increased card usage.

Challenges:

  1. Security Concerns: The risk of fraud and data breaches necessitates continuous advancements in card security technologies.

  2. Regulatory Compliance: Navigating varying regulations across regions can be complex for market players.

Key Players:

The market includes prominent companies such as Fiserv, Inc., Thales, CPI Card Group Inc., ABCorp Network, Giesecke+Devrient GmbH, Safran Group, CardLogix Corporation, Barnes International, FIS, N26 AG, and IDEMIA.

In summary, the global card market is poised for robust growth through 2031, driven by technological advancements and the increasing shift towards digital payment systems. Addressing security challenges and adhering to regulatory standards will be crucial for sustained market expansion.

Key Industry Developments

  1. February 2024 (Launch): IDEMIA announced its collaboration with Alpian to launch the Smart Metal Art (SMA) card, aimed at expanding its geographical presence.

  2. December 2023 (Partnership): Manager.one bolstered its alliance with IDEMIA to enrich its digital banking offerings. This strategic partnership integrates IDEMIA's advanced card connect technology for increased security, convenience, and time-saving functionalities within manager.one's technology suite.

  3. August 2023 (Launch): CPI Card Group, a payment technology company, unveiled its Card@Once Ribbon Shredder. This card aids financial institutions in safeguarding their customers' personal and financial information.

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