IMARC Group, a leading market research company, has recently released a report titled "Kids Scooter Market Report by Product (2 Wheel, 3 Wheel), Distribution Channel (Offline, Online), and Region 2025-2033". The study provides a detailed analysis of the industry, including the kids scooter market share, growth, size, trends and forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
The global kids scooter market size reached USD 58.5 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 107.3 Million by 2033, exhibiting a growth rate (CAGR) of 6.63% during 2025-2033.
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Factors Affecting the Growth of the Kids Scooter Industry:
Rising Health Awareness Among Parents
More parents are now aware of health and fitness, boosting the demand for kids' scooters. Parents see that kids need to be active to grow. Scooters make exercising fun and help kids develop healthy habits. The push to reduce screen time and increase outdoor play supports this trend. Parents want products that mix fun with exercise. So, kids' scooters are getting more popular. Manufacturers are now making various models for different ages and skills. This ensures every child has a suitable option. The focus on health is sparking new ideas and variety in the kids' scooter market.
Expansion of E-commerce Channels
Online shopping has simplified buying kids' scooters for parents. Now, people can compare prices, read reviews, and explore brands from home. In 2024, this trend will grow with more smartphones and better internet. E-commerce sites offer detailed product info, reviews, and competitive prices. Moreover, brands now connect directly with consumers through social media marketing. They use targeted ads and collaborate with influencers to showcase products. This shift is pushing more scooter sales online. Brands are now focusing on their digital presence to attract tech-savvy parents.
Emphasis on Safety and Durability
Parents want safe, durable scooters for their kids. Now, manufacturers are focusing on these needs too. In 2024, the demand for scooters with advanced safety features will rise. These features include non-slip decks, reinforced frames, and improved braking systems.Parents want products that are both safe and tough. Moreover, high-quality materials and innovative designs are becoming key market differentiators. Brands that showcase safety certifications and rigorous testing are likely to build trust and loyalty. Consequently, the kids' scooter market is evolving. Manufacturers are now creating reliable products that give parents peace of mind and make riding fun for kids.
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Kids Scooter Market Report Segmentation:
Breakup by Product:
- 2 Wheel
- 3 Wheel
Three-wheeled scooters dominate the kids' scooter market due to their enhanced stability, adjustable features, and ease of handling. This trend is evident from the 25% increase in 3-wheel scooter sales in the past year.
Breakup by Distribution Channel:
- Offline
- Online
Offline distribution channels dominate the kids' scooter market due to factors like tactile shopping experiences, personalized service, and immediate product availability. This is evident from the preference of over 80% of consumers for offline shopping.
Breakup by Region:
- North America
- United States
- Canada
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Others
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
Europe leads the global kids' scooter market due to stringent safety regulations, high-quality standards, and a favorable urban environment. The market is projected to grow at a CAGR of 6% over the next five years.
Global Kids Scooter Market Trends in 2024:
In 2024, the kids scooter market will grow quickly. This is due to changing preferences and new technologies. Parents now seek scooters that are fun and promote physical activity. There's also a rising demand for eco-friendly scooters made from sustainable materials. These products attract environmentally conscious families. Kids enjoy scooters they can customize with colors and accessories. Also, adding smart technology, like Bluetooth speakers and tracking devices, will boost the market. This technology appeals to families who value tech. Overall, the market is expected to thrive by adapting to the needs and desires of parents and children.
Top Companies Operated in Kids Scooter Industry:
- Decathlon Sports India Pvt Ltd.
- Fuzion Pro Scooter
- Globber
- iScootbike Ltd.
- Micro Scooters Ltd.
- Radio Flyer Inc.
- Razor USA LLC.
- Smoby Toys Sas
- Swifty Scooters
- Xiaomi Inc
Key Highlights of the Report:
- Market Performance (2019–2024)
- Market Outlook (2025–2033)
- Market Trends
- Market Drivers and Success Factors
- Impact of COVID-19
- Value Chain Analysis
- Comprehensive mapping of the competitive landscape
If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.
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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC's information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.
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