The salted butter market was estimated to be worth USD 41.1 billion globally in 2024, and a compound annual growth rate (CAGR) of 9.1% is anticipated over the course of the forecast period. Butter is used to make a variety of food items and is typically made from churned cow's milk. Butter is composed of 20% water and milk solids and 80% fat. The 1.5% to 2.0% salt concentration in salted butter improves flavor and preserves it longer. Even though it enhances flavor, adding salted butter to baked items can be difficult.

The market for salted butter is expanding due to its versatility and customers' growing health consciousness. The market is expanding because to the growing popularity of baking as a pastime. The market is expanding due to the growing number of bakeries worldwide.

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Growth Driver

The use of salted butter, which enhances the flavor and taste of many cuisines, has increased dramatically in the food service sector. Its popularity is a reflection of consumers' increasing need for quick and excellent dining options at cafés and restaurants. The market is expanding due to rising demand for bakery goods during festivals, celebrations, and everyday use.

Its popularity is a reflection of consumers' increasing desire for quick, delicious food that is served in cafés and restaurants. Customers are choosing minimally processed items like salted butter as a result of growing health and wellness consciousness. As customers look for premium and distinctive flavor profiles, there is an increasing demand for organic salted butter. The demand for salted butter rose as a result of the expansion of the bakery and restaurant industries as well as the widespread use of butter in cooking.

Segmentation

Packaging Type

·         Blocks

·         Sticks

·         Tubs

·         Single-Serve-Packets

Distribution Channel

·         Supermarkets

·         Hypermarkets

·         Convenience Stores

·         Specialty Food Stores

·         Online Retailers

Usage

·         Cooking

·         Baking

·         Spreading

Health and Dietary Preference

·         Organic

·         Grass-fed

·         Lactose-Free Option

Regional Outlook

·         Asia Pacific

·         North America

·         Latin America

·         Europe

·         Middle East and Africa

Key Players 

·         Kerry Gold

·         Anchor

·         Land O lakes

·         Main Land

·         Finlandia Cheese

·         Crystal Forms

·         Granarolo

·         Arla Foods

·         Crystal Butter

·         Other Players

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