The household water purifier filter market was valued at USD 33.1 billion globally in 2023 and is expected to expand at a compound annual growth rate (CAGR) of 7.5% over the course of the forecast period. Water purifiers, which are motivated by growing awareness of pollution and waterborne illnesses, remove impurities and sediments from the water. There is a growing need for water purifiers to eliminate germs and viruses, eliminate minerals, and improve the taste and odor of water.

The industry is expanding significantly due to growing urbanization and public awareness of hygiene and health issues. The industry is expanding as a result of growing awareness of waterborne illnesses. Demand in the market is being driven by technological advancements for creating intelligent water purifying systems.

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Growth Drivers

Customers are more aware of toxins such as chemicals, microorganisms, and heavy metals, as well as waterborne illnesses. The demand for home filtration systems is driven by growing worries about the safety of tap water. In many areas, inadequate municipal water treatment forces homeowners to install filtered water. Filtration technology advancements like RO, UV, and activated carbon filters increase efficacy and efficiency. IoT-enabled smart water purifiers that offer real-time monitoring are becoming more and more popular. Customers that have more money to spend can purchase high-end filtration equipment.

Government awareness campaigns and incentives encourage water safety measures. Because of space limitations and ease of installation, well-mounted and faucet-mounted filters are recommended in urban dwellings. Compared to whole-house or under-sink systems, they are less expensive and require less upkeep.

Segmentation

By Product Type

·         Point- of-Use Filters

o   Under the counter filters

o   Counter top filters

o   Pitcher Filters

o   Faucet Mounted Filters

o   Others

·         Point-of-entry Filters

By Category

·         RO filters

·         UV filters

·         Gravity filters

·         Others

By Application

·         Residential

·         Commercial

By Region

·         Asia-Pacific

·         North America

·         Latin America

·         Middle East and Africa

·         Europe

Key Players

·         O. Smith Corporation

·         Brita LP

·         Pentair PLC

·         Culligan International Company

·         Unilever PLC

·         Panasonic Corporation

·         LG Electronics

·         Helen of Troy Limited

·         Best Water Technology Group

·         Kent RO Systems Ltd.

·         Ispring Water Systems LLC

·         The 3M Company

·         Honeywell International Inc.

·         General Electric Company

·         Other Players

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