The generative AI market was valued at USD 12.1 billion globally, and over the course of the projected period, a compound annual growth rate (CAGR) of 32.5% is anticipated. Content production, design and creativity, chatbots and virtual help, healthcare, finance, and gaming are just a few of the areas that use generative AI.

In the manufacturing sector, generative AI is becoming more and more necessary to improve processes and optimize product design. The market is expanding due to the growing need for generative artificial intelligence in the finance industry and autonomous vehicles. The market is expanding rapidly because to factors like increased processing power, a wealth of data, more industry adoption, and innovative model architecture.

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Growth Drivers

Generative AI is being used by companies in a variety of sectors to automate procedures, boost productivity, and simplify operations. Continuous advancements in deep learning methods, such transformer models and GANs, have enhanced generative AI's capabilities and increased its adaptability and potency. Training increasingly complex generative AI models is made possible by the quantity of data and advancements in data processing and storage capacities.

Generative AI is becoming more popular in creative industries like design, art, and content production, where it helps or spearheads the production of fresh, original content. Growth in the field is being driven by the healthcare industry's growing desire to investigate generative AI for applications such as drug discovery, customized medicine, and medical picture analysis. Generative AI is being used by companies in a variety of sectors to automate procedures, boost productivity, and simplify operations.

Segmentation

By Application

Application by Business function

·         Marketing and Sales

·         Human Resource

·         Operations

·         Finance

·         Research and Development

·         Others

Application by Data Modality

·         Text

·         Code

·         Image

·         Video

·         Audio and Speech

By Vertical

Media and Entertainment

·         Digital Marketing

·         Sales Intelligence

·         Data Visualization

·         Customer Experience

·         Application Development and AI integration

·         Media Editing

·         Synthetic Data training

BFSI

·         Digital Marketing

·         Sales Intelligence

·         Data Visualization

·         Customer Experience

·         Media Editing

·         Risk Management

Healthcare and Life Sciences

·         Digital Marketing

·         Sales Intelligence

·         Data Visualization

·         Customer Experience

·         Media Editing

·         Synthetic Data Training

Regional Outlook

·         Asia Pacific

·         North America

·         Europe

·         Latin America

·         Middle East and Africa

Key Players

·         Microsoft

·         IBM

·         Google

·         Adobe

·         Meta

·         Giphy

·         Dialpad

·         Persado

·         Codacy

·         Midjourney

·         Floworks

·         Inventive

·         Sonet

·         Speechify

·         Zetaalfa

·         Deep Search labs

·         Font joy

·         Magic Studio

·         Other Players

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